Noncompliance could result in hefty fines, regardless of where your company is based or where it operates. A look at using advanced analytics, including perceptual maps, in determining the brand positioning in the minds of consumers.
Hyper-creatives can help generate hundreds of new product ideas to keep companies driving forward through tough economic times. Thomas A look at what different research techniques that could help your business avoid the next speculative meltdown.
And some may rely on incomplete research or research that has not been peer reviewed. Combining the Presidential Cycle and the January Effect Does the intersection of two market anomalies set the stage for outsized performance?
Mobile Analytics by Jerry W. Thomas An explanation of motivational research and how it is conducted. Is your image geared toward success? Product Testing by Jerry W.
However, White papers research outliers tend to cluster and the majority of both good and bad outliers occur once markets have already been declining. Thomas So what is marketing research?
Anecdotal evidence and some qualitative research suggests that "favored shippers"—companies for which carriers prefer to haul freight—obtain better pricing and service.
The first is what is known as the Presidential Cycle. The purpose of this paper is to offer some suggestions for the novice researcher, but even those with experience might find one or two of the tips useful.
A private research panel sometimes called a custom panel or customer panel is one set up by a company solely for its own use. Beyond the Millennium by Jerry W. How they sought to understand the voice of U. Unfortunately, however, most companies in the U.
White papers are especially well-read by IT managers. Over the years, companies have actually been decreasing their level of pre-event training at a staggering rate. They attract young professionals in their 20s and 30s, transitioning through new life stages, and transform these valued customers into engagement superstars.
An Interview with Jerry W. Equally important, choice modeling helps marketers understand the many variables that underlie that forecast.
Capturing offline, organic word-of-mouth episodes via an online word-of-mouth tracking program. Robinson and TMC, a division of C. Those organizations that have uncovered the key to meeting expectations are experiencing significantly better results at each show because they are listening to attendees and giving them what they want.
Many investors today are anxious because they lack a cohesive plan. How can they be used to increase membership? Simplifying Global Exhibiting Contact Information. This white paper highlights: A relative strength model is tested on the French-Fama US equity sector data back to the s that results in increased absolute returns with equity-like risk.
In this installment we will review how exhibit design plays a role in reaching those trade show goals and objectives. Thomas Perhaps nowhere in the marketing domain is our thinking more fuzzy and flawed than the on-going debate between the Rational and the Emotional.White papers and eBooks should be the foundational assets of any content marketing strategy.
The numbers don’t lie, at least in this case: White papers are among the top 10 tactics used by B2B content marketers in a CMI study.; 78% of buyers used white papers in the past 12 months to research B2B purchasing decisions.; Sounds simple, right? White Papers. TechRepublic's Resource Library is the web's largest directory of free vendor-supplied technical content.
Take advantage of the library's white papers on an array of topics, from Big. Keep up to speed on homecare industry trends with our latest white papers featuring home care articles and homecare research. Getting Smart on Smart Beta: Insight into the Rise of Smart Beta Strategies.
White Papers & Research White Paper: Optimal Allocation to Deferred Income Annuities (November ) In this paper we employ a lifecycle model that uses utility of consumption and bequest to determine an optimal Deferred Income Annuity (DIA) purchase policy.
White Papers and ResearchWharton's Jelly The Rich, but Enigmatic, Source of Mesenchymal Stromal Cells. (MSC) AbstractThe umbilical cord has become an increasingly used source of mesenchymal stromal cells for preclinical and, more recently, clinical studies.Download